Has it comes to this?

My wife recently bought our daughter a jacket at Costco here in Nonoichi Japan and I was surprised by a little tag on its inside lining.

Having a place to write her name is great, especially because that is what the kindergarten requires us to do, but…..


An e-mail address? Do kids need to have one now? Or rather their parents e-mail, but it has come to this-even on coats?

Wow! Times are a changing!

Keep writing. And observing, that’s useful too!


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